|Study Guide to Masters and Bachelors Degree Courses|
Master Program in Fashion, Experience & Design Management (MAFED)
SDA Bocconi School of Management –
|Address||Via Bocconi, 8 - 20136 Milano, Italy|
|Tel. No.||+39 02 5836 3168|
|Fax No.||+39 02 5836 3232|
|Web address||Master Program in Fashion, Experience & Design Management website|
|Course||Master Program in Fashion, Experience & Design Management - MAFED|
|Type of course||Full time – Held in English|
|Length of course||12 months|
|Date of commencement||January 2013|
|Application deadline||September 2012|
|Class size||35-40 max|
|Cost/Fees||27.000 € |
1st Instalment € 8,000 on Confirmation of Admission
2nd Instalment € 8,000 within and no later than 16th January 2013
3rd Instalment € 5,500 within and no later than 19th March 2013
4th Instalment € 5,500 within and no later than 21st May 2013
|Student grants / Financial assistance:|| SDA Bocconi School of Management is making available a limited number of Tuition Waivers fully or partially covering tuition fees. |
The School assists candidates with their funds search by placing at their disposal the documentation required for financial support applications. In particular, Bocconi grants opportunities for low-interest loans available to admitted students, thanks to agreements with some partner banks. For further information, please visit our website on loans and funding.
|Accommodation||SDA Bocconi does not provide on-campus accommodation|
|Student profile|| 1. Ratio of National / Overseas students: 8:100 |
2. Ratio of Men / Women: 18/82
3. Age range: 24-31 years
|Admission requirements|| |
|Programme Director:||Stefania Saviolo|
|Contact details for application||Loredana Pizzigoni |
Via Balilla, 18 - 20136 Milano Italy
Telephone: +39 02 5836 3168
Fax: + 39 02 5836 3232
The structure is strongly cross-disciplinary. SDA Bocconi's strong partnership with business communities ensures the perfect blend of art, craft and science that is the essence of fashion and design.
The MAFED program consists of: general management courses, specialized courses on Fashion, Design & Experience Management, field projects and advanced seminars. Students without a business background may attend pre-courses before the beginning of the program.
Completing the course students will possess a solid understanding of business and marketing planning and control tools being able to apply advanced product, brand, retail management techniques within a fast-moving and global business environment.
For those who do not have a business background the Master starts in November: with Pre-courses, establishing and creating a common managerial platform among participants.
*Accounting and Control System Management
All partecipants, including those who did not attend Pre-courses, are required to take the Pre-courses exams at the beginning of the Program.
From January on, Courses in General Management allow participants to acquire methodological tools, providing an in-depth understanding of the key concepts which every professional should be familiar with in order to manage a company, with a specific focus to fashion and design based companies.
Specialized courses provide an in-depth understanding of the key managerial processes in fashion and design based companies as well as in those where the purchasing behaviour depends on the value of the experience.
*History and Industry Analysis
*Management in Symbol Intensive Companies
*Management in Design-Based Companies
*Product Design in Fashion
*Operations & Supply Chain Management
*Sales & Retail Management
*Technology Strategy of the Fashion Industry
*Management of Creativity
*Advanced Brand Management
*Advanced Retail Management
FIELD PROJECTS June - November
Starting from June participants are asked to apply theories learned in class into real life. In company group projects cover several corporate aspects and functions (brand positioning, pricing, entry into new markets, etc.).
Seminars allow participants to deepen advanced topics and learn state of the art methodologies and tools to deal with them.
*The Italian and the French system in comparison
*Customer Relationship Management
*Monitor (Financial Communication)
*Competing Successfully in Jewellery and *Watch Industries
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