Saarland University, Europa-Institut
Sektion Wirtschaftswissenschaft / EIABM (European Institute for Advanced Behavioural Management)

MBA European Management and MBA Entrepreneurship & Innovation

For over 35 years, the European Institute for Advanced Behavioural Management (EIABM) at Saarland University has been firmly established as a provider of top-tier continuing education for international executives through its MBA programme European Management. Starting in the 2026/27 winter semester, the Institute will expand to include the MBA in Entrepreneurship & Innovation, thereby meeting the growing demand for university-level continuing education programs specifically tailored to those interested in starting a business and in the field of innovation management.

The MBA European Management focuses on Europe and international management with an emphasis on behavioural marketing and management. The programme offers flexibility with full-time and part-time options, enabling students to engage in both studies and work. There is also an integrated international week that usually takes place at the University of Valencia.The modular approach allows for tailored study structures, accommodating diverse student needs.

MBA students that choose the MBA European Management acquire specialist knowledge in all areas of modern business management, which is covered in 15 courses in six modules. These include Management Basics, European Basics, Financial Management, Marketing & Management, Operations Management and Behavioural Management. At the end of the programme, students write a Master Thesis on an innovative and relevant topic in management and marketing research.

The MBA in Entrepreneurship & Innovation imparts scientifically grounded and practice-oriented economic competencies with a focus on entrepreneurship and innovation management. The program specifically prepares students for startup ventures, corporate management, and the leadership of innovation projects, and qualifies graduates for a wide range of roles in companies across all industries or in self-employed entrepreneurial activities. The English-language curriculum combines general management with a specialization in entrepreneurship and is characterized by a strong practical focus, in-person classes, and transfer-oriented teaching formats.

The degree offers direct support for founders during the start-up process, while also equipping graduates to successfully manage innovation projects within companies, contribute to research and development, or advance corporate spin-offs. Thanks to the program’s specialized and interdisciplinary competencies and its international orientation, graduates are qualified for diverse professional roles across organizations of all sizes and in various geographical regions.

Career opportunities span entrepreneurship, business management, and the broader economic sector. Both before and after completing the program, professional pathways are highly diverse; graduates can work in virtually any field or industry, domestically or internationally, and may assume leadership roles or pursue their own entrepreneurial initiatives. The program is designed for a wide range of target groups, including founders and those interested in founding a business, practitioners, entrepreneurs and employees, as well as PhD students from other disciplines and affiliated institutes.

The entire curriculum of both MBA programmes is offered exclusively in English. All courses can also be booked individually as certified individual courses. The 15 courses are taught as block courses usually from Wednesday to Saturday. The courses are interactive and closely aligned with professional practice, supplemented by case studies, soft skills seminars, and field trips. Enrollment is limited, ensuring direct interaction in all courses between participants and university professors from Germany and Europe, as well as experienced professionals. Guest lectures and practical reports from successful experts in the field enrich the curriculum. Students also benefit from the excellent entrepreneurship ecosystem at Saarland University, which features outstanding partners and infrastructure such as Triathlon.

Students at the EIABM come from all over the world. On their way to taking the lead in global teams, they learn the necessary basics of modern management in the MBA programmes: economic, legal and political strategies as well as essential intercultural aspects, Networking events with experts from the business world offer excellent opportunities to start building up career networks for a successful future right from the beginning of the MBA.

EIABM's industry connections and knowledge transfer initiatives, including guest lectures and international study weeks, ensure students receive practical insights and exposure to global business environments. The institute's advisory board fosters ongoing collaboration with local industries, enhancing networking opportunities and industry relevance.

The programmes undergo regular accreditation procedures that continuously confirm the high quality of the programme. In 2009 for example, the programme was awarded the FIBAA seal of accreditation. In 2016 and 2020 the programme was awarded the UdS Quality Pass in the context of the system accreditation of Saarland University.

Benefit from cutting-edge education, advanced teaching and study facilities and experience dedicated support services, including career counselling and start-up assistance.

Start your MBA journey and develop the skills to drive innovation, launch ventures, and lead in an international business landscape. Join us—and shape the future!


See our Youtube videos:
https://www.youtube.com/watch?v=FV5uMWMDiN8
https://www.youtube.com/watch?v=IkPPFKdstGI


Admission requirements

• First university degree
• Fluency in English
• Professional Experience
• GMAT

About Saarland University

Since 35 years, the European Institute for Advanced Bahavioural Management (EIABM) has been offering postgraduate education at the highest level with the MBA programme "European Management" being the oldest university MBA programme in all of Germany.

The institute is part of Saarland University, founded in 1948 as a public campus university offering an extensive range of courses and internationally networked state-of-the-art research, giving it a multinational orientation. International students receive excellent supervision and can enjoy a comprehensive range of sports and leisure activities while studying at Saarland University.

Boasting a modern campus and excellent infrastructure, the institute provides an ideal environment for academic pursuit. Students benefit from various support services including career counselling, language courses, and start-up assistance, enhancing their overall academic experience. MBA students can take full advantage of the institutions and services of Saarland University's excellent infrastructure such as:

• CIP Pool with state-of-the art technical equipment, computers, IPads, electronic whiteboards etc.
• Teaching and study rooms of the latest technical standards, EIABM Institute´s library, Student Lounge with seating areas, free coffee/tea making facilities
• Free language courses (such as German courses) at our Language Centre
• Free career counseling, assistance with finding internships, career preparation, advice and workshops at our Career Center
• Free start-up advice and support, close networking with the business community, business start-up courses and access to the network of Triathlon
• Free exciting leisure-time and cultural programme for international students with new offers every month at our Centre for International Students
• Childcare facilities and family support at our Family Office
• Vibrant city for a unique and exciting student life experience

Studying as an MBA student with EIABM means that you are enrolled as a full student at Saarland University. You are thus entitled to make use of a wide range of amenities, and fully engage in student life.

Right in the heart of Europe, the Institute's location offers an excellent basis for international management education. Saarland is a beautiful place to live in and a very interesting business location. The state capital Saarbrücken is the economic and cultural centre of the cross-border conurbation SaarMoselle. Saarbrücken, as a university, congress, trade fair, and shopping city, is a very attractive location for entrepreneurial activities. The city's status as an economic and cultural hub further enhances the opportunities for entrepreneurial endeavors, making it an attractive destination for students seeking international exposure.

Situated in an idyllic wooded spot, our campus provides an ideal learning atmosphere. The special geographical location in the border triangle of Germany, France, and Luxembourg offers graduates of the MBA programme the opportunity to apply for jobs in three different job markets. The institute's geographical advantage enriches the educational landscape, providing access to diverse opportunities within the Saar-Lor-Lux region. Excursions and field trips are integrated parts of the MBA programme. In these events, students deepen and apply theoretical knowledge and interact socially with other students, practitioners, and academics. There are visits to companies planned in as well as for example excursions to Brussels, Strasbourg, and Luxembourg with visits to the European Commission and the European Court of Justice.

Located in the heart of Europe in the border triangle of Germany, France and Luxembourg, the special geographical location of the Institute offers an excellent basis for international management education as well as easy access to three job markets in Germany, France and Luxembourg.